Do You Know the Secret Sauce?

The answer to that question along with how open you are to new information might fundamentally change your college admissions process. Many students and their parents enter the college admissions season with an abundance of misconceptions. One of the most striking examples is what students think that the colleges are prioritizing when they are making admissions decisions.

NACAC (National Association for College Admission Counseling) teamed with Harris Polls to do a study on students’ perceptions about the college admissions process. The results provide needed insight into the student perspective. Everyone involved in college admissions should consider what the students are thinking so that corrective action can be taken to assure college-bound students know what is expected of them. They should have the appropriate tools to plan according to these expectations.

Students’ Common Misconceptions

Unfortunately, the poll results show many discrepancies between what students think they need to present to colleges and what colleges are actually looking for. Over 56% of those polled believe that GPA in all courses and test scores (SAT/ACT) are the most important factors. Extracurricular activities came in next at 34% and application essays at 33%. Another 1/3 of those surveyed also felt that grades in college prep courses were an important factor. Students felt that the least important factors are course rigor, teacher recommendations, interviews, demonstrated interest, and at the bottom, the counselor recommendation.

What Colleges are Assessing


Compare that with what colleges report that they are primarily assessing when reading applications. An overwhelming number of colleges (76%) listed GPA in college prep courses as the most important factor. Overall GPA and strength of curriculum came next. 26% of students felt strength of curriculum mattered compared to 63% of colleges. This is a problem as students throughout high school inappropriately weigh predicted grades over challenge when making course selections. After those three heavy weights, come other considerations such as character attributes (28%), essay (19%), and measured interest in attending (16%). Surprisingly, colleges rank test scores at 5%. This, of course, cannot be evaluated without context and the winds are always changing on this. It could vary significantly between schools, but I do think it is an indicator that students who overwhelmingly think it is the second most important factor need to evaluate it in context. If a school requires it, it is probably significant as it could verify the legitimacy of a high GPA. It would never, however, be more important than, say, strength of schedule. On the other hand, many ”test optional” schools are truly that, test optional. For those, it may really be closer to that 5% on the importance scale. It could be higher, though, as some are test optional in name only. That is when insider knowledge of a school’s admission process can be really helpful.

All in all, there is a disconnect between what colleges value and what applicants think they value. I hope that this data will help families plan and put things in perspective. The secret sauce is challenging yourself in high school course selection and working hard to achieve good grades in those challenging classes. Writing ability, interest in attending, recommendations, and quality of extracurricular activities follow in level of importance.

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